Soulland´s new collection presented by Afura Store for C-Heads

“The grungy vibe owes its inspiration to the eastern part of Amsterdam, which is raw, multicultural, and urban.”

 

To celebrate the launch of Soulland’s Spring/Summer 2016 collection, Afura Store collaborates with photographer Kwabena Appiah-nti and model Jeff Bogaers, exclusively for C-Heads, resulting in a very expressional fashion story. The core of the collection is Soulland’s ‘Iron Wheel Club’, which illustrates African-American stories of rebellion, innovation, and liberation. Concepts that flood back in the jacquard patchwork, striped linen shirts, denim, and graffiti-inspired prints. The shoot’s styling refers to outlaws, youth, and the skate culture. “The images should give paradoxical feelings, thanks to harmony in cuteness and rawness”, Kwabena explains. The grungy vibe owes its inspiration to the eastern part of Amsterdam, which is raw, multicultural, and urban. Styling is done by Imru. Concept by Tijmen van Velsen. Styling Assistance by Yoeri Wegman.

Shop soulland at Afura Store

 

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Photography: Kwabena Appiah-nti (Sekyi Photography) – www.instagram.com/sekyii / http://www.sekyi.nl
Model: Jeff Bogaers – www.instagram.com/jeffbogaers
Styling:  Imru Asha – www.instagram.com/imruh
Concept: Tijmen van Velsen
Styling Assistance: Yoeri Wegman – www.instagram.com/caribbeanbeauty
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