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Free People – Pura Vida campaign

  • May 8, 2014
  • 6K views
  • Christine
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Early morning sunrises, cutoff shorts and sandy toes. Watching the campaigns by Free People makes you always feel high on summer. The have a long history to tell, as back in the 1970’s, a young man named Dick Hayne planted a seed in the maze of streets and he opened a store and called it “Free People.” What a lovely start on the road to success. For their current summer lookbook they traveled to the stunning paradise of Nosara in Costa Rica “to capture a group of girls doing what girls do on vacation – laughing, surfing, swimming, sunning, and having an all around blast.” Shot by Anna Palma featuring the gorgeous models Camille Rowe, Sheila Marquez, Hanalei Reponty, Michele Ouellet and Natrishka Pather with hair done by Amy Farid and makeup by Deanna Hagan. Enjoy the behind-the-scenes video “Pura Vida”.

 

Unbenannt-2image screenshot youtube

 

 

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Christine

Hello from my planet! I love nature, freedom, dancing, traveling, music, reading, chilling, cats and the woods. What makes me happy is healthy food, a good night out, long walks in the forest and getting lost in the sound of nature.

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