Vienna based fashion designer Eva Zar just finished her diploma collection “cuter on the internet” which concerned with to display the information overload we’re all confronted with. A zeitgeist where is probably no escape.

“Maybe this is all just too much for us. We’ve reached a point where we’re able to be at different places simultaneously. It forces us to speed up and get even faster. We are undecided on whether this things are bad or not. It’s probably only going to take one minor step, one click, one hashtag, one tweet, one post, one something, to have our system collapse. The problem is we’re not able to just stop and exit the information overload.” The face of the collection is Luisa Jaeger at Wienermodels photographed by Alexandra Bondi de Antoni with stlying by Melina Kutelas and hair by Sebastian Kitzmüller.

photography: Alexandra Bondi de Antoni – www.alexandrabondideantoni.com – instagram: @alexabda
styling: Melina Kutelas: www.melinakutelas.com – instagram: @melinakutelas
hair & makeup: Sebastian Kitzmüller
model: Luisa Jaeger/ Wienermodels