Photography by Kick van Doorn
There are so many songs about toxic relationships. But only a few of them manage to visually portray themselves in such a way that they are both disturbing and beautiful at the same time. Amsterdam-based alt-pop artist Noha Saré drops her new single ‘All’ along with an cinematic, eye-catching video.
Already in her last two songs she explored the themes about love and healing. The 24-year-old singer loves to play with contradictions in her personality and likes to dive into them and explore them. Noha explains: ‘All’ is about a toxic situation that some might recognize; a relationship in which you cannot break free from and choose for yourself, despite all the humiliation and pain. And when you’ve reached the point of total despair, sometimes, an apparent invulnerability is the only thing that’s left. That‘s what the song is about: Through cynicism and ridicule I try to maintain my dignity and autonomy; a final survival strategy, stemming from contempt for the other and for myself.”
About the video, she continues: “Inspired by the hidden absurdity of our everyday lives, Puck Litaay (director) and I translated the song into ironic series of fantasies in which I try to break free from my lover. At first glance, the viewer might recognise these images; A couple, placed in various quasi-romantic settings. But nothing’s what it seems. Without batting an eye, I sing along with the song while my partner gets killed in most cinematic, theatrical ways”.
Enjoy the video below: