“A woman who cuts her hair is about to change her life.”
― Coco Chanel
Mathilda Bernmark teamed up with Berlin based model Ira of Iconic Management introducing her new short haircut. All shot on 35mm.
Hi Ira, thanks for last time, I had such a fun time shooting with you. You’ve been here in Berlin for a few weeks now, how do you like it?
Berlin has already become my second home. The atmosphere here is so unique – full of joy, comfort and lightness… You can’t really find it anywhere else. People are so nice and relaxed. I don’t want to leave!
Yes, I agree.. Berlin has that effect on many people. Where are you from originally?
Kazan, Russia.
Tell us about your new haircut!
My job as a model involves constant change, it’s one of its many advantages. You have to be able to adapt, not be scared of trying new things. And you get to let all your alter egos out! When the idea of a hair cut came up I rather wanted to shave it off than just cut it. You can’t convey to people at once who you are, but your style can give a hint. I like to go all in! It’s also perfect for hot summer days.
Thanks Ira, let’s shoot again soon!
Mesh tank top, second hand Shirt dress, Mads Norgaard
Dress, Henrik Vibskov Sandals, Birkenstock
Dress, Stella McCartney
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